This paper presents an exploratory empirical study on the user's context in mobile videoconferencing in order to improve the user interface of mobile video devices. Through the rich exchange of information, mobile video communication can provide a better sense of presence than other means of communication. Yet the current mobile interfaces lack the flexibility required to be creative and more meaningful in a videoconference exchange. We conducted observations with 16 participants in three activities where their conversations, reactions and behaviours were observed. Two focus groups were used to identify habits formed from regular use. Results suggest an important difference between the use of the front-facing or back-facing camera and the importance of offering tools that provide more control over the video exchange. From theses results, the study proposes several design recommendations for mobile video communication interfaces in order to support the construction of the user's mobile context.